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Orange County Community Foundation

 

Orange County Community Foundation Rebrand

OCCF sought to enhance its appeal to donors by updating its visual identity to complement a new messaging strategy. They aimed for a brand that exuded confidence, warmth, and sophistication.

In just a few weeks, we revitalized OCCF’s visual identity, crafting graphics that underscored their new positioning—”Amplified giving. Impact for good.” This involved delivering essential brand tools and a comprehensive set of guidelines, enabling their team to fully implement the new system.

 
 
 

Before

 

After

 
 
 
 
 
 
 
 
 
 

Creative Direction: Matthew Müller
Design & Art Direction: Amy Glaser